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Article

Trust is a Currency

by exchangecollec · Oct 26, 2020

You have it, and it’s even more valuable these days

You invest copious time, money and energy to build and maintain trust

– in a way that can’t be matched by faceless eCommerce juggernauts and offshore knockoffs.

 

And trust is more valuable now than ever.

A surfers first wetsuit, a snowboarders new boots, and a skaters first complete are more than just a purchase. These products and experiences bring together friends, communities, and generations. Your expertise and personal service is unattainable and can’t be matched by an anonymous internet marketplace.

 

More and more consumers start their shopping experience online

In 2017 63% of consumers started their shopping journey online, this number has now grown too over 80%.

Despite how crazy things are out there, 55% of consumers are turning to brands they trust.

How can you make the most of the current situation?

Customers still want an authentic shopping experience they trust. Providing that same kind of trust online will be more important that ever.

You need and online shopping experience, so your customers can browse products, connect with your store, and make a purchase.

 

Focus on customer service

Maintaining an online store may seem like a daunting task. Exchange Collective can eliminate hours of sitting behind a screen, so you can continue to focus on your customers.

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